For startups and scaleups looking for messaging that stops prospects mid-scroll, makes sales calls easier, and explains what you do in a way people understand.
Turn what your team already knows into a clear, market-ready story.
Get your founders, marketing, and sales saying the same thing to customers (finally!)
Own a position in the market that competitors can't easily claim or copy
Leave with production-ready messaging for your website, pitch deck, and campaigns - deployable from day one
Strategy is only as good as the process that implements it.
Turn positioning into repeatable processes so anyone on your team can create on-brand content
Automate repetitive work - ads, email sequences, sales collateral - that stays aligned with your narrative
Build a self-sufficient marketing operation - less agency dependency, more execution and consistency
Discover what customers really value (and what they'll actually pay for).
Conduct deep customer interviews that reveal the real reasons people buy, hesitate, or choose competitors
Turn raw feedback into ready-to-use messaging, competitive positioning, and objection responses
Test positioning, pricing, or segmentation strategies before you commit budget and roadmap
Turn what your team already knows into a clear, market-ready story
Understand your positioning challenges and business goals
Walk through how our sprint process works
Determine if there's a fit
How we helped Getafeel discover their unique differentiator and craft their positioning from the get-go.
Translating a complex and impressively engineered product into a message buyers understand.
Most sprints run 2 weeks from kickoff to delivery. You'll spend about 6-8 hours total in working sessions- we handle the research, synthesis, and writing. You stay focused on your product while we extract and organize your positioning.
Start with Singular Advantage if you're unclear on your positioning or if your team explains your product differently.
Add Customer Interview Deep Dives if you need market validation before committing to new positioning.
Follow with Marketing AI Ops once positioning is locked, and you need your team to execute it consistently.
Instead of the 60-slide deck, you’ll get:
Everything is ready to deploy, not theoretical.
Absolutely. We collaborate with your marketing team, agency, or freelancers - we complement them, not replace them. We build the strategic positioning foundation, then guide implementation to ensure consistency. Throughout rollout, we're your soundboard for messaging decisions, reviewing campaigns, and content to make sure everything reinforces your singular advantage.
If your sales team explains your product consistently, prospects understand you immediately, and your win rate is where you want it, you probably don't need us.
But if deals stall because "they didn't quite get it," or your team debates messaging in every campaign review, that's costing you more than a positioning sprint.
Technically, yes. Realistically? Most teams spend 6+ months debating positioning internally with no resolution. We bring:
You get the output without the internal politics.
We typically work with B2B SaaS and tech companies at these stages:
Pricing varies based on your company stage, scope, and timeline. Let's talk about your situation first, and we'll give you a clear quote after our discovery call.
Absolutely. Some clients start here to validate assumptions before committing to full positioning work. It's a smart, low-risk entry point.
We offer an ongoing monthly check-in with the option of starting a new sprint for:
©0000 Singular Advantage. All rights reserved.
Back to top
